Software You Should Start Using Once You're Getting Some Traffic

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Deborah says, "Neena put together a great list of ideas for your site, plugins and software that you may find helpful. In fact, I use a couple of them myself. These are Neena's recommendations, in her own words."

Now, on to the article...

People have to decide what they're trying to do when they start a website these days. In the past it was nearly impossible for anyone to throw up a good looking site if they didn't know anything about programing. These days anyone can start their own online business within a few hours. They just grab a simple WordPress theme and they're ready to rock and roll.

I hope you know a business doesn't just look pretty, so the WordPress theme you use doesn't really matter. You need to make sure you're making the most amount of money possible and you can only do that by tweaking the design to increase conversions. You can only tweak the design if you test what works, so we're going to look at some amazing software you must start using once you're getting traffic.

Google Analytics

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We'll start with software that is free to use because you can start right now. Once you set up Google Analytics you will know a lot of things that can help you tweak the design. If your bounce rate is too high you might want to make changes on the pages they are landing on. If some pages are getting a lot of traffic you might want to optimize them for conversions.

Opt-in Skin

Getting people onto your email list is hard work and if you don't have any programming skills it's not going to be easy to tweak your design. If you use Opt-in Skin it doesn't matter because this cool little plugin will allow you to design great opt-in boxes and put them anywhere. You even get to see which ones are working the best which makes it easy to change things around.


If you don't know what anyone is doing once they land on your site it's very hard to make changes that will have an immediate impact on your income. ClickTale is a special heat map software that lets you see what people are clicking on. Once you have a deeper understanding of each page you can easily make design changes in order to achieve specific goals.

Lead Player

If you use YouTube videos on your site you want to start using Lead Player. Where is the best place to put your opt-in forms when someone is watching a video? The correct answer is right on top of the video they are watching. That is what you'll be able to do with this software, plus you can tidy up the design by stripping out the YouTube logo and video controls which will make your page look nicer.


Unless you're a psychic who can see into the future you definitely won't be able to tell which designs will perform better against other designs. Sure, you can always guess because that is a good way to run a business. If you're sensible you will start using A/B split-testing software and you can sit and wait while it tells you what design will make you the most money. You'll throw away money if you don't use it.

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This post was generously provided by Neena Jones.

  • Navneet October 22, 2013, 10:43 pm

    Hi Neena

    Nice article. Very informative.


  • Guest posting service November 15, 2013, 3:04 am

    Hi Neena, this is nice blog, and all the post in this blog are unique. thanks for writing this article, its about which software we use to analyze and monitor website traffic, thanks for share this.

  • jeeten kushwal November 29, 2013, 2:17 pm

    how to make more and more website traffic fastly please tell me. and it’s right traffic, not fake or any types of other.

  • Ken Lapp September 4, 2014, 11:44 am

    There are great tips here, thanks Neena.

    There are so many apps. out there that say they can help a blog site, but it is important to know what you need, rather than what is on offer. Not only are some of these unknown to most bloggers, your run-down on each shows why a blogger should be using them. Thanks for your time on this.

  • Rahul Chalana November 9, 2014, 7:34 am


    I am new to blogging and i think these tools will help me alot . Thanks for sharing

    • admin December 28, 2014, 2:39 pm

      Good to hear 😉

  • Mike La Porte December 3, 2014, 11:52 am

    Deborah, I am surprised (given the amount of work thatI do on Wordpress) that I haven’t heard of these tools before. I see this article is quite old, now. Have there been any changes, or updates that you can offer?

    • admin December 28, 2014, 2:40 pm

      Hi Mike. There are so many tools on the ‘net that it is not surprising that we can miss something. I believe most of these are still active. Maybe I should write a follow-up to my columnist’s article here. 🙂

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