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Preparing a Successful Launch #SocialCafe #TBW (Summary)

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#SocialCafe #TBW Chat Topic: Preparing A Successful Launch

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Preparing For A Successful Launch #SocialCafe #TBW

Topic: Preparing For A Successful Launch. Hosts: Deborah @SocialWebCafe and Da Vinci @TheBlogWorkshop

Storified by Deborah Anderson of SocialWebCafe· Tue, Mar 12 2013 19:36:31

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--------------- The Chat ---------------
RT @TheBlogWorkshop: Join us TONIGHT - NEW tuesday twitter chat, 9pm EST #TBW & #SocialCafe http://pic.twitter.com/CskoVeJZVp ‏ @daspencer06 @MMNeighborhood @BeingAKMAshley
RT @socialwebcafe: @AdrienneSmith40 @avgjoegeek @TheAnnoyingLife "Prep For Successful Launch" #SocialCafe #TBW Twitter Chat 9p EST 2nite http://sw.bcafe.co/gridJason M
I'm getting real-time search results at TweetGrid http://tweetgrid.com/ #socialcafetony
@socialwebcafe standing by on the grid #socialcafetony
@tonygreene113 Hi Tony! #SocialCafe #TBWDeborah
RT @socialwebcafe: @tonygreene113 @thirtymommy @VickensMoscova "Prep For Successful Launch" #SocialCafe #TBW Twitter Chat 9p EST 2nite http://sw.bcafe.co/grid#VMEnterprises
RT @TheBlogWorkshop: Join us TONIGHT - NEW tuesday twitter chat, 9pm EST #TBW & #SocialCafe http://pic.twitter.com/CskoVeJZVp @Danie33B @mikitaburton @momsvictoriesTanya
It's ALMOST show time! Tonight we're chatting about "Preparing for a successful Launch!" Join in on the chat using #TBW & #SocialCafeThe Blog Workshop
Welcome to the #SocialCafe #TBW Chat at our new weekly Tues 9pm EST slotDeborah
Join us NOW - NEW tuesday twitter chat, 9pm EST http://pic.twitter.com/CskoVeJZVp Topic: "Preparing a successful launch!" Chat with #TBW & #SocialCafeThe Blog Workshop
RT @socialwebcafe: Welcome to the #SocialCafe #TBW Chat at our new weekly Tues 9pm EST slotThe Blog Workshop
Hi fellow #bloggers, Welcome to our 1st weekly chat tonight's topic is "Preparing a Successful Launch" Join with #TBW & #SocialCafe [pls RT]The Blog Workshop
Hi fellow #bloggers, Welcome to our 1st weekly chat tonight's topic is "Preparing a Successful Launch" Join with #TBW & #SocialCafe [pls RT]The Blog Workshop
Joining @TheBlogWorkshop for what should be a great Twitter chat! #TBW #SocialCafeKymberly Nichole
Joining @TheBlogWorkshop for a twitter chat right now!! #tbw #socialcafePhenomenal Mama
RT @Kym_Nichole: Joining @TheBlogWorkshop for what should be a great Twitter chat! #TBW #SocialCafeThe Blog Workshop
Chat questions (and more) for this #SocialCafe #TBW here: http://sw.bcafe.co/4nDeborah
Joining @TheBlogWorkshop for a twitter chat RIGHT NOW!!! #tbw #socialcafeVictoria Sconion
Today we are chatting about Preparing A Successful Launch #SocialCafe #TBWDeborah
Welcome @Kym_Nichole @MzM40 @inspiringgaia #TBW #SocialCafeDeborah
@socialwebcafe @Kym_Nichole @MzM40 Thank you! & Hi Everyone! #TBW #SocialcafeVictoria Sconion
Super excited to be apart of @TheBlogWorkshop 's chat tonight! #TBW #SocialCafeFrom a Daughter
RT @socialwebcafe: Today we are chatting about Preparing A Successful Launch #SocialCafe #TBWThe Blog Workshop
Hello!! So excited to join the chat tonight. #tbw #socialcafe #TBW http://twubs.com/TBWPhenomenal Mama
RT @socialwebcafe: Today we are chatting about Preparing A Successful Launch #SocialCafe #TBWDa Vinci
@socialwebcafe Hi ! Welcome ! #tbw #socialcafeVictoria Sconion
@FromADaughter Hi ! Welcome ! #tbw #socialcafeVictoria Sconion
@FromADaughter Hey hun! good to see you on, we have some awesome questions and tips coming up :) #tbw #socialcafeThe Blog Workshop
RT @socialwebcafe: Today we are chatting about Preparing A Successful Launch #SocialCafe #TBWA. M. Blake
Q1 How do you determine the best methods for promotion? #SocialCafe #TBWDeborah
@socialwebcafe A1 The best promotion for me is facebook promotion tab for a status #tbw #socialcafeVictoria Sconion
Q1 How do you determine the best methods for promotion? #TBW #SocialCafeThe Blog Workshop
@socialwebcafe A1 It depends on what I need to promote and to whom. #socialcafe #tbwVictoria Sconion
@socialwebcafe A1 Announcements via Social Media and Giveaways (on Tumblr, they can reblog) #SocialCafe #TBWThe Style Mermaid
welcome @ambde #SocialCafeDeborah
RT @kistybelle: @socialwebcafe A1 Announcements via Social Media and Giveaways (on Tumblr, they can reblog) #SocialCafe #TBWVictoria Sconion
RT @TheBlogWorkshop: Q1 How do you determine the best methods for promotion? #TBW #SocialCafeDante R Trimble
Very good point. Knowing your platform and target MT @inspiringgaia: A1 It depends on what I need to promote and to whom. #tbw #SocialCafeDeborah
A1 One way is to track what has worked in the past. #SocialCafe #TBWDeborah
RT @socialwebcafe: A1 One way is to track what has worked in the past. #SocialCafe #TBWVictoria Sconion
RT @inspiringgaia: @socialwebcafe A1 It depends on what I need to promote and to whom. #socialcafe #tbwThe Blog Workshop
@kistybelle Good point on the reblogging. #tbw #SocialCafeDeborah
RT @kistybelle: @socialwebcafe A1 Announcements via Social Media and Giveaways (on Tumblr, they can reblog) #SocialCafe #TBWThe Blog Workshop
RT @TheBlogWorkshop: Join us TONIGHT - NEW tuesday twitter chat, 9pm EST #TBW & #SocialCafe http://pic.twitter.com/CskoVeJZVp @MarcheRobinson @EricaButeau @milmoneychicaErica Buteau
A1. When preparing for a launch u should have a timeline in mind, once u have a that u can decide the best ways to promote #socialcafe #tbwThe Blog Workshop
A1. Think about who your audience is and the promote to them the most effective way twitter, FB, etc #socialcafe #tbwThe Blog Workshop
RT @TheBlogWorkshop: Join us TONIGHT - NEW tuesday twitter chat, 9pm EST #TBW & #SocialCafe http://pic.twitter.com/CskoVeJZVp @REBELCHICK81 @Choosingtolive @ddigeratiddigerati
A1 If I'm launch a product (e.i eBook) I share in communities like groups, sites, forums. #socialcafe #tbwVictoria Sconion
@TheBlogWorkshop Good pt, Da Vinci. Sometimes the timeline allows for more possibilities & sometimes less. #effectiveness #tbw #SocialCafeDeborah
RT @TheBlogWorkshop: Q1 How do you determine the best methods for promotion? #TBW #SocialCafeNaturally Stellar
RT @TheBlogWorkshop: A1. Think about who your audience is and the promote to them the most effective way twitter, FB, etc #socialcafe #tbwErica Buteau
@socialwebcafe @kistybelle Definitely a great point! #socialcafe #tbwThe Blog Workshop
A1 If its a blog posts, I use social media and bookmark sites. #socialcafe #tbwVictoria Sconion
@TheBlogWorkshop And sometimes your audience is comprised of different groups. Same target audience, different prefs #tbw #SocialCafeDeborah
Social Web Cafe TV is launching 4/2 during our #SocialCafe #TBW Twitter Chat please RTDeborah
RT @socialwebcafe: Social Web Cafe TV is launching 4/2 during our #SocialCafe #TBW Twitter Chat please RTVictoria Sconion
@FromADaughter Great idea! , this also builds effective relationships in the process! #socialcafe #tbwThe Blog Workshop
RT @socialwebcafe: Social Web Cafe TV is launching 4/2 during our #SocialCafe #TBW Twitter Chat please RT #TbwA. M. Blake
I'm calling myself fashionably late! #TBW #socialcafeAdrianna D. Lupher
Better late then never! Welcome! RT @milmoneychica: I'm calling myself fashionably late! #TBW #socialcafeVictoria Sconion
@TheBlogWorkshop so true! I have a few lasting blogging buddies from button swaps! #tbw #SocialCafeFrom a Daughter
Need the #SocialCafe #TBW questions? Visit: http://sw.bcafe.co/4nDeborah
Awesome news!!! @SocialWebCafeTV is launching 4/2 during our #SocialCafe #TBW Twitter Chat [please RT}The Blog Workshop
Thanks @inspiringgaia! Great to be here. #TBW #socialcafeAdrianna D. Lupher
RT @socialwebcafe: Need the #SocialCafe #TBW questions? Visit: http://sw.bcafe.co/4n #TbwA. M. Blake
@inspiringgaia @milmoneychica LOL, that's right! Welcome :) Question 2 is coming up soon #TBW #socialcafeThe Blog Workshop
RT @socialwebcafe: Need the #SocialCafe #TBW questions? Visit: http://sw.bcafe.co/4nThe Blog Workshop
Hi Everyone. Sorry I'm late. I was putting my munchkin to bed #tbw #socialcafe #tbw, socialcafeNaturally Stellar
Woo! RT @TheBlogWorkshop: @inspiringgaia @milmoneychica LOL, thats right! Welcome :) Question 2 is coming up soon #TBW #socialcafeAdrianna D. Lupher
Q2 How do determine who your target audience is? #SocialCafe #TBWDeborah
@NaturaleStellar Welcome! You're just in time for Question 2 :) #TBW #socialcafeThe Blog Workshop
Q2 How do determine who your target audience is? #SocialCafe #TBWThe Blog Workshop
A2 Define the niche and evaluate who is responding to your content. #SocialCafe #TBWDeborah
RT @socialwebcafe: A2 Define the niche and evaluate who is responding to your content. #SocialCafe #TBWPhenomenal Mama
RT @TheBlogWorkshop: Q2 How do determine who your target audience is? #SocialCafe #TbwA. M. Blake
@milmoneychica @NaturaleStella @FromADaughter Welcome :) #SocialCafeDeborah
RT @TheBlogWorkshop: Q2 How do determine who your target audience is? #SocialCafe #TBWDante R Trimble
RT @socialwebcafe: A2 Define the niche and evaluate who is responding to your content. #SocialCafe #TBWThe Blog Workshop
RT @milmoneychica: Thanks @inspiringgaia! Great to be here. #TBW #socialcafeVictoria Sconion
Hi @DanteTrimble101 #SocialCafeDeborah
Has anyone ever defined what they thought was their target audience and found out that a different audience was responding? #SocialCafeDeborah
A2 Based off of what I'm writing and who I am trying to engage with! #socialcafe #twbVictoria Sconion
A2. A great way to get to know your target audience is reviewing your analytics and doing surveys #TBW #SocialCafeThe Blog Workshop
Monitor your content & see who's engaging with what. RT @socialwebcafe: Q2 How do determine who your target audience is? #TBW #socialcafeAdrianna D. Lupher
RT @inspiringgaia: A2 Based off of what I'm writing and who I am trying to engage with! #socialcafe #twbThe Blog Workshop
RT @TheBlogWorkshop: A2. A great way to get to know your target audience is reviewing your analytics and doing surveys #TBW #SocialCafeVictoria Sconion
RT @TheBlogWorkshop: A2. A great way to get to know your target audience is reviewing your analytics and doing surveys #TBW #SocialCafe #TbwA. M. Blake
@TheBlogWorkshop A2. knowing what you want to write about, what your focus is and then determining who will like that #socialcafe #TBWNextGen MilSpouse
I check to see whose engages by sex and age on facebook #socialcafe #tbwVictoria Sconion
RT @TheBlogWorkshop: A2. A great way to get to know your target audience is reviewing your analytics and doing surveys #TBW #SocialCafeDante R Trimble
Reply to @MzM40 Creating a target audience profile is a GREAT idea and definitely something a lot of blogger miss #TBW #SocialCafeThe Blog Workshop
I'm using Tweetgrid so I can take notes. This is Good! #socialcafe #tbw #tbw, socialcafeNaturally Stellar
Thank @commun_it team- helping us create #Twitter relationships http://commun.it please RT #SocialCafe #TBWDeborah
Yes! MT @TheBlogWorkshop: Creating a target audience profile is a GREAT idea & def something a lot of bloggers miss #TBW #socialcafeAdrianna D. Lupher
Great way to work it while writing. Good job! MT @inspiringgaia A2 Based off of what Im writing & am trying to engage w/! #twb #SocialCafeDeborah
A2. Remember it's YOUR blog/space, write what you know & people will respond who are interested... that's your audience #TBW #SocialCafeThe Blog Workshop
A2. Remember it's YOUR blog/space, write what you know & people will respond who are interested... that's your audience #TBW #SocialCafeThe Blog Workshop
RT @NaturaleStellar: Im using Tweetgrid so I can take notes. This is Good! #socialcafe #tbw #tbw, socialcafe #TbwA. M. Blake
RT @socialwebcafe: Thank @commun_it team- helping us create #Twitter relationships http://commun.it please RT #SocialCafe #TBWThe Blog Workshop
MT @TheBlogWorkshop: Creating a target audience profile is a GREAT idea and definitely something a lot of blogger miss #TBW #SocialCafeDeborah
@socialwebcafe A2. By connecting and communicating through moments, emails , surveys #SocialCafe #TBWscherrie d
Great way to work it while writing. Good job! MT @inspiringgaia A2 Based off of what Im writing & am trying to engage w/! #twb #SocialCafeFaishol Abdillah
@socialwebcafe A1. Trial and error #SocialCafe #TBWscherrie d
Looking at Google Analytics can show some surprises on who is finding you via what search terms. Helps re-focus content. #tbw #SocialCafeDeborah
RT @thirtymommy: @socialwebcafe A1. Trial and error #SocialCafe #TBWVictoria Sconion
@ambde @NaturaleStellar Great! That's what this is all about, helping everyone better their blogging ventures :) #TBW #SocialCafeThe Blog Workshop
@thirtymommy Hey Scherrie! And, welcome @devovo53 #SocialCafeDeborah
love it. Yep, regroup and try again. RT @thirtymommy: @socialwebcafe A1. Trial and error #TBW #SocialCafeDeborah
A2. Remember to diversify your analytics... Google is good but Quantcast, Statcounter, Sitemeter are also GREAT tools #TBW #SocialCafeThe Blog Workshop
@TheBlogWorkshop That's great to know there's other analytics to track your blog!! #socialcafe #tbwVictoria Sconion
@socialwebcafe @thirtymommy LOL something we ALL know about! Sometimes you learn the best things from your mistakes #TBW #SocialCafeThe Blog Workshop
Just joining us? Review the #SocialCafe #TBW chat questions @ http://sw.bcafe.co/4nDeborah
@socialwebcafe @devovo53 Hi! #SocialCafe #TBWscherrie d
RT @socialwebcafe: Just joining us? Review the #SocialCafe #TBW chat questions @ http://sw.bcafe.co/4nscherrie d
RT @socialwebcafe: love it. Yep, regroup and try again. RT @thirtymommy: @socialwebcafe A1. Trial and error #TBW #SocialCafeDa Vinci
@socialwebcafe Agreed! I check my google analytics every other week #SocialCafe #TBWscherrie d
RT @thirtymommy: @socialwebcafe @devovo53 Hi! #SocialCafe #TBWFaishol Abdillah
Q3 What tools and resources are you using to get the word out? #SocialCafe #TBWDeborah
Just joining us? Review the #TBW #SocialCafe chat questions @ http://sw.bcafe.co/4nThe Blog Workshop
@socialwebcafe A3 I use hootsuite #socialcafe #tbwVictoria Sconion
RT @socialwebcafe: Q3 What tools and resources are you using to get the word out? #SocialCafe #TbwA. M. Blake
@TheBlogWorkshop @thirtymommy Yep & sometimes u try "new things" & realize u should have let it be. i.e. New Coke & Coke Classic #SocialCafeDeborah
@thirtymommy Hey there! Good to see you again :) #socialcafe #tbwThe Blog Workshop
& sometimes tweetdeck A3 #socialcafe #tbw Easy to schedule posts and has shorten links !Victoria Sconion
Q3 What tools and resources are you using to get the word out? #TBW #SocialCafeThe Blog Workshop
A3: Just Social Media. I havent ventured into direct e-mail or newsletters yet but I know they have value. #socialcafe #tbw #tbw, socialcafeNaturally Stellar
RT @socialwebcafe: Q3 What tools and resources are you using to get the word out? #SocialCafe #TBWDante R Trimble
@inspiringgaia Hootsuite is awesome! If I want to schedule something by the minute, tweetdeck. But, I'm weird ;) #SocialCafeDeborah
@inspiringgaia I love having more than one because it's great for gathering different info. Helps with a media kit too #socialcafe #tbwThe Blog Workshop
@NaturaleStellar That is good.. that you focus on what works for you. You can add other things later. #SocialCafeDeborah
@TheBlogWorkshop A3 TweetDeck coz' of the scheduled tweet feature! :D Timing is important. #SocialCafe #TBWThe Style Mermaid
A3. Being Social online is great too BUT don't forget to engage in your community and use offline resources also #TBW #socialcafeThe Blog Workshop
A3: Quality content, community building, consistent publishing. With that down, word spread reader to reader. #Tbw #socialcafeAdrianna D. Lupher
A3 Press Releases. Conversations. Twitter. G+ Hangouts. #SocialCafe #TBWDeborah
My hometown is my way to spread exposure. Word of Mouth! #socialcafe #tbwVictoria Sconion
@TheBlogWorkshop Hi! Looking forward to the conference, May, right? #socialcafe #TBWscherrie d
@devovo53 @socialwebcafe Hello! #SocialCafe #TBWscherrie d
Sharing with others what it is I do gets them intrigue and want to know how they can do it. #socialcafe #tbwVictoria Sconion
Starting Tues 4/2, we will b starting Social Web Cafe TV, the "live" phase of the chat. You can tweet or chat via hangout #tbw #SocialCafeDeborah
Very Excellent! RT @inspiringgaia: My hometown is my way to spread exposure. Word of Mouth! #tbw #SocialCafeDeborah
RT @socialwebcafe: A3 Press Releases. Conversations. Twitter. G+ Hangouts. #SocialCafe #TbwA. M. Blake
RT @ambde: RT @socialwebcafe: A3 Press Releases. Conversations. Twitter. G+ Hangouts. #SocialCafe #TbwVictoria Sconion
@inspiringgaia Victoria, what "15 second pitch" do you use when spreading the buzz in person, locally? We'd luv to hear it. :) #SocialCafeDeborah
A3. Another major way to spread the word to a local/national and global audience is doing a press release for your launch! #TBW #socialcafeThe Blog Workshop
@socialwebcafe A3. Twitter, FB, emails, posts #SocialCafe #TBWscherrie d
A3. Movies have trailers, shows have trailers, why not make an awesome video/trailer about your launch! #TBW #socialcafeThe Blog Workshop
"I help other stay at home moms earn & save money. Here is my business card. Call me if you are interested." #socialcafe #tbwVictoria Sconion
RT @TheBlogWorkshop: Q3 What tools and resources are you using to get the word out? #TBW #SocialCafeDa Vinci
Next Week Preview: chatting about Facebook Contests #SocialCafe #TBWDeborah
RT @socialwebcafe: Next Week Preview: chatting about Facebook Contests #SocialCafe #TBWThe Blog Workshop
RT @socialwebcafe: Next Week Preview: chatting about Facebook Contests #SocialCafe #TBWDante R Trimble
Q4 In what ways do you prepare for the outcome of a successful launch? #SocialCafe #TBWDeborah
@inspiringgaia Ooh... I like that! And, your call to action really inspires people to do it to "see" what you have to offer #SocialCafeDeborah
A4 Hold no expectations. When I just let things ride, it ends up a success! #socialcafe #tbwVictoria Sconion
Q4 In what ways do you prepare for the outcome of a successful launch? #TBW #SocialCafeThe Blog Workshop
@TheBlogWorkshop A3 mostly facebook and twitter to get people interested in our content and what we have to say #socialcafe #TBWNextGen MilSpouse
A4 Set a goal! When I have a goal in plan and I follow through. Success is bound to happen! #socialcafe #tbwVictoria Sconion
@NextGenMilSo Definitely. I don't know what we did b4 FB & Twitter. Telephone? Box Socials? lol #SocialCafeDeborah
A4 Have your order fulfillment process defined and ready ;) #SocialCafe #TBWDeborah
A4. We've all heard of "The Oprah Effect" So, When prepping a launch be PREPARED for additional traffic & lead capture #TBW #SocialCafeThe Blog Workshop
RT @TheBlogWorkshop: Q4 In what ways do you prepare for the outcome of a successful launch? #TBW #SocialCafeVictoria Sconion
RT @socialwebcafe: A4 Have your order fulfillment process defined and ready ;) #SocialCafe #TBWVictoria Sconion
@socialwebcafe telegraphs? stone tablets? calling cards? lol #socialcafeNextGen MilSpouse
@inspiringgaia Excellent point, having a goal in mind allows you to push yourself and have something to reach towards #TBW #SocialCafeThe Blog Workshop
RT @inspiringgaia: A4 Set a goal! When I have a goal in plan and I follow through. Success is bound to happen! #socialcafe #tbwThe Blog Workshop
@socialwebcafe A4. Pre made ill ow up emails/thank you notes #SocialCafe #TBWscherrie d
@MzM40 Huge point!!! #TBW #SocialCafeThe Blog Workshop
A3 Dlvr.it, Hootsuite, Gremln, SponsoredTweets are some of my top tools to spread the word. #socialcafeJustin Germino
RT @thirtymommy: @socialwebcafe A4. Pre made ill ow up emails/thank you notes #SocialCafe #TBWVictoria Sconion
RT @dragonblogger: A3 Dlvr.it, Hootsuite, Gremln, SponsoredTweets are some of my top tools to spread the word. #socialcafeVictoria Sconion
Always remember that when you choose to become an influence you're making an unspoken agreement with your audience! #TBW #SocialCafeThe Blog Workshop
Be professional, consistent, and engage!!! #TBW #SocialCafeThe Blog Workshop
ROFL RT @NextGenMilSo: @socialwebcafe telegraphs? stone tablets? calling cards? lol #SocialCafe #TBWDeborah
RT @TheBlogWorkshop: Be professional, consistent, and engage!!! #TBW #SocialCafePhenomenal Mama
RT @dragonblogger: A3 Dlvr.it, Hootsuite, Gremln, SponsoredTweets are some of my top tools to spread the word. #SocialCafe #TBWDeborah
RT @dragonblogger: A3 Dlvr.it, Hootsuite, Gremln, SponsoredTweets are some of my top tools to spread the word. #socialcafeThe Blog Workshop
All 3 r very important RT @TheBlogWorkshop: Be professional, consistent, and engage!!! #SocialCafe #TBWDeborah
RT @dragonblogger: A3 Dlvr.it, Hootsuite, Gremln, SponsoredTweets are some of my top tools to spread the word. #SocialCafe #TBWThe Blog Workshop
RT @MzM40: RT @TheBlogWorkshop: Be professional, consistent, and engage!!! #TBW #socialcafeJustin Germino
Sometimes you can have launches lead to launches... Like this Twitter Chat re-launch for Social Web Cafe TV coming 4/2 ;) #SocialCafe #TBWDeborah
RT @socialwebcafe: All 3 r very important RT @TheBlogWorkshop: Be professional, consistent, and engage!!! #SocialCafe #TBWscherrie d
@socialwebcafe Cool a TV, that's neat. #socialcafeJustin Germino
@thirtymommy: @socialwebcafe A4. Pre made follow up emails/thank you notes #SocialCafe #TBWscherrie d
RT @TheBlogWorkshop: Be professional, consistent, and engage!!! #TBW #SocialCafeDa Vinci
I haven't done product launches, but my giveaway launches are similar, I have a checklist of prep items, and post launch items. #socialcafeJustin Germino
RT @dragonblogger: RT @MzM40: RT @TheBlogWorkshop: Be professional, consistent, and engage!!! #TBW #socialcafe #TbwA. M. Blake
RT @thirtymommy: @thirtymommy: @socialwebcafe A4. Pre made follow up emails/thank you notes #SocialCafe #TBWThe Blog Workshop
A4. ALWAYS have a contact page or form present on your site. Your audience needs to know how to connect with you! #TBW #SocialCafeThe Blog Workshop
@dragonblogger Yeah, being organized always makes a launch smoother! #socialcafe #tbwThe Blog Workshop
RT @TheBlogWorkshop: @dragonblogger Yeah, being organized always makes a launch smoother! #socialcafe #tbwVictoria Sconion
:) RT @dragonblogger: @socialwebcafe Cool a TV, thats neat. #TBW #SocialCafeDeborah
And @dragonblogger has some awesome giveaway launches! #tbw #SocialCafeDeborah
RT @socialwebcafe: And @dragonblogger has some awesome giveaway launches! #tbw #SocialCafeVictoria Sconion
It also helps to have a awesome partner :D --> @theblogworkshop #tbw #SocialCafeDeborah
RT @socialwebcafe: It also helps to have a awesome partner :D --> @theblogworkshop #tbw #SocialCafeDante R Trimble
RT @socialwebcafe: It also helps to have a awesome partner :D --> @theblogworkshop #tbw #SocialCafescherrie d
@MzM40 Always! I love doing surveys, polls, etc :) #socialcafe #tbwThe Blog Workshop
Yes! RT @socialwebcafe: It also helps to have a awesome partner :D --> @theblogworkshop #tbw #SocialCafeNaturally Stellar
@socialwebcafe Likewise! #socialcafe #tbwThe Blog Workshop
We have our contest chat coming up next week. Stay tuned. http://sw.bcafe.co/grid #SocialCafe #TBWDeborah
Missed the #SocialCafe #TBW chat? Stay tuned for Tweets letting your know the archive/summary is ready.Deborah
@TheBlogWorkshop A4. by being realistic about the goals you want to hit #socialcafe #TBWNextGen MilSpouse
RT @socialwebcafe: Missed the #SocialCafe #TBW chat? Stay tuned for Tweets letting your know the archive/summary is ready.Victoria Sconion
RT @NextGenMilSo: @TheBlogWorkshop A4. by being realistic about the goals you want to hit #socialcafe #TBWVictoria Sconion
Definitely RT @NextGenMilSo: @TheBlogWorkshop A4. by being realistic about the goals you want to hit #socialcafe #TBW #SocialCafeDeborah
Tonight's chat was AWESOME! Thanks for joining,check out more info about @socialwebcafe chats & tv @ http://www.socialwebcafe.com #socialcafe #tbwThe Blog Workshop
Thank u for joining us for this week's #SocialCafe #TBW Twitter Chat. Feel free to keep chatting, just letting u know ur appreciated!Deborah
Also be sure to check out @TheBlogWorkshop's ONLINE conference for bloggers at http://www.theblogworkshop.com #socialcafe #tbwThe Blog Workshop
RT @socialwebcafe: Missed the #SocialCafe #TBW chat? Stay tuned for Tweets letting your know the archive/summary is ready.A. M. Blake
RT @socialwebcafe: Thank u for joining us for this week's #SocialCafe #TBW Twitter Chat. Feel free to keep chatting, just letting u know ur appreciated!The Blog Workshop
Thank you for having me! I had a blast and I learned a lot! This was awesome! #socialcafe @socialwebcafe #tbw @TheBlogWorkshopVictoria Sconion
RT @TheBlogWorkshop: Also be sure to check out @TheBlogWorkshop's ONLINE conference for bloggers at http://www.theblogworkshop.com #socialcafe #tbwA. M. Blake
@inspiringgaia :) #tbw #SocialCafeDeborah
RT @TheBlogWorkshop: Also be sure to check out @TheBlogWorkshops ONLINE conference for bloggers at http://www.theblogworkshop.com #SocialCafeDeborah
@MzM40 thanks for joining us! Be sure to join us tuesdays at 9pm EST http://sw.bcafe.co/grid #SocialCafe #TBWThe Blog Workshop
Sorry I missed it! RT @TheBlogWorkshop Join us TONIGHT - NEW tuesday twitter chat, starts 9pm EST #TBW & #SocialCafeLifebyCynthia
@LifebyCynthia Hey hun! No worries We have our contest chat coming up next week :) Stay tuned. http://sw.bcafe.co/grid #SocialCafe #TBWThe Blog Workshop
@LifebyCynthia @theblogworkshop Same time next week. We'll be here for ya ;) #tbw #SocialCafeDeborah
Awesome! Thank you! @socialwebcafe @TheBlogWorkshop #tbw #SocialCafeLifebyCynthia
@NSVGBlog Hey there! No worries We have our contest chat coming up next week :) Stay tuned. http://sw.bcafe.co/grid #TBW #SocialCafeThe Blog Workshop

This event sponsored, in part, by our wonderful friends at:
Commun.it for Twitter Relationship Management.
We recommend them because we love them (and their tool) and not just because we are compensated. Try it for free!

How do you determine the best methods for promotion?

We've done them. We've seen them done. Have we determined what works for us in a successful launch? Let's read some tweeted advice on the subject...

How do determine who your target audience is?

Any of us who have taken a marketing course, or been in business, or participated as the subject of marketing (in other words, a consumer), have come across the idea that "knowing your audience" is ever so important. Before getting the content out there, and launching (or re-launching) your product or service, you will want to understand that audience.

What tools and resources are you using to get the word out?

There are several tools available to us, in a couple different categories:,

  • Efficiency tools such as Hootsuite (affiliate link), TweetDeck and many others, and
  • Resources tools such as tools that provide metrics and help us with planning our launch.

In what ways do you prepare for the outcome of a successful launch?

Common themes came out in our Twitter Chat tonight. Those include not "over-expecting" and also, ensuring that there is a plan for super-success.

Don't worry if you missed this chat.. We will be there for you next week, too. And, remember that our Social Web Cafe TV is coming up in a couple weeks...

Please see the Social Web Cafe About page to read more about Deborah.

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This SocialWebCafe Twitter Event is about Preparing A Successful Launch.


SocialWebCafe Twitter Chat

Getting ready to launch your business, product, or brand? Or, maybe you are re-launching or re-creating yourself. Join us during this chat to talk about launches and how to plan for that successful launch.

"Become one of our valued Social Web Cafe TV friends"
Keeping you at the top of the list for free tips, resources, shows, events, and opps for those $500 drawings.



This is our first Twitter Chat at the new time and, even more exciting, the Twitter Chat hosting partnership of Deborah and Da Vinci, in anticipation of the upcoming Social Web Cafe TV, that will accompany these chats. Be sure and visit Da Vinci at TheBlogWorksop.com. Did we say experience? Yes, Da Vinci knows about successful launches, too!

Twitter Event Questions

  • Q1:  How do you determine the best methods for promotion?
  • Q2:  How do determine who your target audience is?
  • Q3:  What tools and resources are you using to get the word out?
  • Q4:  In what ways do you prepare for the outcome of a successful launch?
This event sponsored, in part, by our wonderful friends at:
Commun.it for Twitter Relationship Management.
We recommend them because we love them (and their tool) and not just because we are compensated. Try it for free!

Twitter Event Details

  • Date: 2013-03-05
  • Time: 9:00 pm EST EDT/EST
  • Hashtag: #SocialCafe #TBW

Time Conversion for Twitter Events Time Zone Difference Calculator

Format: Q&A

For more information on the formats of Twitter Events and what we recommend as tools to join in the fun, please visit Twitter Event Instruction.

Have questions? Leave them in the comments or send a regular tweet to Deborah @SocialWebCafe.



Subscribe to the SocialWebCafe feed via RSS or Email to receive notifications when new posts are published. Follow SocialWebCafe on Twitter too!

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