There is so much information out there about Twitter that it’s hard to determine what is real and what is fake. Unfortunately, there are also plenty of articles out there that discuss features and information about Twitter that is entirely untrue, and then there are those people who simply are ignorant about Twitter and create myths about the popular social network.
If you want to use Twitter, it’s very important that you have an honest understanding of it. The following are five common misconceptions about Twitter.
1. I don’t have anything to say.
This is simply not true. First, everyone has something they want to say, whether it’s completely trivial or whether it’s very important. Second, Twitter is not just meant for you to share your own information, it’s also meant for you to communicate with other Twitter users. You can use it to reach out to your favorite brands or even learn something new about those you follow or current events.
2. I don’t have time for Twitter.
Twitter is not time consuming. There is no rule that says you have to use it every day, and there’s no rule that says you have to read every tweet from all of your followers. You can use Twitter at your own leisure, and you can pick and choose what tweets are worth reading for you.
3. If I don’t have a large following, there’s no point.
Twitter is not a popularity contest. You’re not trying to compete with every other Twitter user for followers. Some people have thousands of followers, and some don’t even have 100. Having a smaller following is perfectly acceptable. Think quality followers over quantity.
4. I can’t contain my thoughts to 140 characters.
Yes you can, you’ll just need to get creative. It’s possible that you don’t need to share every single detail, or you can simply use Twitter as a blurb to lead others to more detailed content, such as a blog or website.
5. Businesses can’t use Twitter.
Yes they can, and it can be a great tool. Twitter allows businesses to communicate with their audience and get to know what they want. It can also be a great way to provide customer service. For example, an irate customers is going to tweet about their experience, and this is a great way for your business to take the time to make it right. Use it to reach out to this customer and alleviate the situation.
Twitter can also be a great way for businesses to share promotions. Some companies provide discounts to their Twitter followers. Many airlines will offer discounts on flights to their Twitter followers before making the promotions public, and many restaurants give their followers a special code to use in order to get a free appetizer or dessert.
It’s very important that you take the time to educate yourself on the truth behind Twitter before allowing misconceptions to sway your decision to use the social network. Twitter can be used for both personal and professional use, and many people can enjoy Twitter without spending all day every day on the social network.