Services Made Easy Technology has actually streamlined the marketing process. The services available today can revolutionize the way that you reach a global base of customers. From email marketing to pay per click advertising, online marketing is a new way of reaching an increasingly tech-savvy populace. Website development was the first stage of this development, [...]
The phrase, “internet marketing,” has been around for a long time. One of the first times that it popped up on the internet was back when Corey Rudl started the Internet Marketing Training Center. It was hot. It was cool. It was new!Well, maybe the activities of internet marketing are not new, but they are still essential. Or, we should say some of them are essential. There are also some activities that get missed and some strategies that we should consider again, to ensure that we have them in place for our own online business and brands. One example of internet marketing
Any band worth their salt knows the importance of marketing and PR. There are thousands of bands all around the country, all of whom are trying to get noticed and rise to the top of the pile. In this day and age, no band can afford to be without a top quality website, and they also need to be completely on top of their social media pages. Regular updates keep your band fresh in people’s minds, and if you don’t do it, then other bands will get more of their attention. People really love to know all about a band and sometimes 140 characters on Twitter is just not going to cut it. You need to get blogging – sooner rather than later. Blogging will help you rise to the top of the search engine rankings by making your page look more authentic to companies such as Google. Blogging is the best marketing strategy you can employ – but only if your blogs are interesting! Here’s how to keep them fresh.
Irrespective whether 2012 was a fruitful year that brought you more clients and increased your sales, or was modest and did not have anything exciting for your online business, it is time to move on and start planning for 2013. Since it is very likely that you have already reviewed your online marketing efforts, the beginning of the year is the ideal time to start considering the additions or subtractions you will be performing from now on and the rest of the year. Following is a list of internet marketing areas that are worth exploring in 2013.
Pinterest was all the rage last year and because it will continue to have a key role in 2013 as well, you should consider creating an account there. If you are curious why you would need an account on a photo sharing site, then you should know that this is the easiest way to obtain high quality and valuable backlinks. Simply put, every picture you pin on this website is always accompanied by the link to your blog or guest post.
This Twitter Chat and Party is for freelancers, with cool prizes! We are going to help you with ideas that you could use to generate income for yourself. Let’s talk profits and successful case studies.
Remember when consumers were told to “let your fingers do the walking” through the YellowPages to find local businesses? Those days have long since passed as local marketing trends have shifted to the internet. Unfortunately, many small businesses have not established a strong enough online presence to draw in new customers and build strong relationships with their current client base. If you have not yet taken advantages of the many local marketing opportunities that the internet affords you, it is time to reevaluate your strategy.
Here are four simple ways to boost the reaches of your local marketing by utilizing the internet.
1. Maintain a Professional Website
If your small business is not already represented by a website – start one. If your current website has been collecting cyber “dust” and has remained unchanged and unused for years – update it. Consumers are far more likely to give their business to a company that regularly updates a clean, concise, and professional looking webpage. Your page should be used to explain your services, introduce your customers to who you are and what you stand for, and provide links for current and potential clients to connect with you on other online mediums or to reach out to you for further information.
2. Manage a Blog
Blogs are best used for local marketing when they provide insightful, helpful information to consumers. In doing so, you are establishing a need – that is to say, your customers will be able to understand why they need you to provide them with services and helpful advice. This gives you credibility in your field, and enables you to build lasting relationships with your clients. By using keywords (generally these are words that you would expect consumers to type into a search engine to find companies like your own), you will become the top search result and draw in more new customers.
3. Be a Social Butterfly
A lot of people have been talking about the split between Twitter and LinkedIn, but nobody seems to have a very good understanding of what caused the split in the first place. This may not bode well for SEO Positive, a UK SEO Agency who uploads relevant Tweets to independent marketing agents’ websites. What we do know is that the divorce became official on June 29th, 2012, under semi-mutual conditions. Well, not really.
The reality is it’s more of a one-way street than anything else. Users of LinkedIn can still post updates from LinkedIn to Twitter but Tweets won’t appear on the LinkedIn newsfeeds. SEO Positive, the UK SEO Agency who manages Twitter, will likely see a huge drop in Tweets as a result of the split.
Admittedly it turned a few heads when news of the divorce tore across the web, with most people questioning the logic behind it. It was actually, according to Twitter, just another rung on the business ladder. “Expandable tweets,” which allow the viewer to see the entire conversation preceding a tweet, didn’t show up on LinkedIn. The interface didn’t support it. Michael Sippey, the Product Team Director at Twitter, addressed the issue in a blog post, indicating that it was essential for viewers to be able to view these expandable tweets, and that it just wasn’t happening.