You’re in real estate and you’re ready to take on the internet, but how does Twitter figure into your marketing plan? Furthermore, should you integrate Twitter with your real estate blog? The good news is this: Your blog and Twitter can work together in a way that provides value to your readers!
Bringing A Smile To Their Faces
With just 140 characters, you might feel like you have to scramble to say something on Twitter that no other real estate agent, or person, has ever said, but that’s just not true. Your Twitter friends understand the limit of the social network. This actually works in your favor. You can back off trying to be the smartest or most original and simply post something whimsical or entertaining, at least some of the time. It takes the pressure off of you, and it may brighten another person’s day. It’s a win, win situation, really.
Beyond the whimsical, you should still post valuable content. Not everyone can make it big by posting LOLcats. Twitter gives you the opportunity to discuss industry news, link your new property listings, and ask buyers and sellers what they need from their real estate professionals. In this way, you provide even more value to consumers.
Twitter Visibility on Your Real Estate Blog
It might not be enough simply to join Twitter and post links to your blog update. You have to make your Twitter presence visible on your blog, too. What do we mean? Simply that you should at least link to your Twitter account on your blog to let your current visitors know you’ve entered the social domain. However, showing your recent tweets, which is possible with several Blogger widgets and WordPress plug-ins, gives you another way to increase visibility. Visitors who see your recent tweets will associate them with the person, or people, behind the blog. Sometimes, dissociation can occur when people see your tweets separately from your other online presences.
Get the Conversation Going
Not only do we recommend playing with a Twitter widget right on the front page of your real estate blog, but we recommend using it to actively engage your visitors. If they can reply to your tweets from the widget itself, they’re more likely to do so than if they have to navigate to Twitter, find the post and then reply. Plus, some widget tools let you display posts from multiple authors, which is handy if your entire real estate team is on Twitter. Finally, consider an option that lets your visitors see the entire conversation, including replies from other people. The back-and-forth might be just what your readers need to jump in on the conversation and let their own voices be heard.
Twitter also provides the opportunity to post links, images and infographics from your own blog, and when your social media friends click those links, they can leave comments on your blog. Twitter doesn’t have to replace your current commenting system, but you can think of it as a way to supplement those comments, especially if you know that particular users are likely to go off on a tangent.
It’s worth noting that you can allow your visitors to reply to comments with their Twitter account, which some social media users might prefer. You’ll have to swap your current commenting system to Disqus or LiveFyre to make the change, but both support signing in from Facebook, Twitter, Google and OpenID, among other account services.
Do you have any tips for Twitter and blog integration?
As we all know, social media helps a lot in a campaign. So, I believe it’s just right you’re sharing things like this optimizing the usage twitter in a beneficial way.
True, Erika, and even an industry like Real Estate can be benefitted with social media.
Makes more sense now. I have been reluctant to get started in social media because once you get one up (like Twitter) you then feel obligated to get on Facebook, and whatever else is trending at the moment… Seems exhausting to try and manage all those properties, so is just having Twitter enough?
Hi there! Thank you for sharing these tips. It is definitely helpful not just for real estate but for many other business. I really appreciate on how have you come up with these ideas and I thank you for sharing it. Keep it up!
In British usage, “real property”, often shortened to just “property”, generally refers to land and fixtures, while the term “real estate” is used mostly in the context of probate law, and means all interests in land held by a deceased person at death, excluding interests in money arising under a trust for sale of or charged on land
Any social media platform is crucial in getting your name out there and connecting with people, but you must have valuable content that connects with the individual instead of just facts.
hi,
nice information for twitter on real estate blog..
This is a great post! It’s definitely helpful and I agree with the whimsical tweets. It could most likely bring in some potential clients. However, I’ve seen some fellow realtors on Twitter that are just fails. For example, some clients would want to know something about the listings and they wouldn’t answer. So if you ever want to make Twitter as a part of your marketing tool, assure you could handle it well.
Grateful to u for providing nice and systematic and cream information..really helpful to real estate agents like us..
Twitter is good for on going conversation…Thanks for sharing such valuable tips with us…Its really an pleasure to post view on directive blog…
Twitter has not proven to be successful in my case regardless of how many updates i sent to twitter. It needs something else before a community begins working properly.
This is more about making social networks rather than working like a realtor, as i don’t think 90% of twitter users will actually feel like commenting on a real estate blog. I personally feel it more difficult to attract people towards the content we post from our niche.
Hi there. Have you thought about participating in Twitter Chats? It is a great way to schedule times to network with others and have meaningful conversation(s). You could join our Twitter Chat every Tues 9p EST/EDT with hashtag #SocialCafe.
Social media is indeed very helpful in many ways like in twitter where in you can engage in communication specially when it comes to real estate and a client. You can do a lot of things specially in asking for inquiries.
Twitter is really a big help especially for businesses like in the real estate industry. Business owners should then learn how to properly utilize twitter.
Twitter is actually a tool to generate traffic for any kinda blogs you uphold only if you know to use it smartly.
Thanks a lot for sharing such wonderful tips with us. They really work and I have personally put a lot of them into practice.
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Wow, beautiful post and article. Thank you for share with us. I have konwledge about a real estate website. You can see some especial property here.
Great Blog! Twitter is one of the best platforms for real estate business. Because, a single tweet on Twitter can reach millions of people in second. But, it is not possible with other media channels like TV, Newspaper or Radio.
Thank you for the article. Twitter is a great tool for attracting attention.
Hi Minnie,
Glad it brought a giggle. Thanks for sharing that. Yes, Mozart has been through a lot. And, Sheryl’s wearable art (scarves) do look nice on him 🙂 Thanks, again.
-Deborah
Social networking is definitely very useful often just like within tweets wherever within you can take part in Communication particularly in relation to property along with a customer. That you can do lots of things particularly within asking for questions.
i’m a real state blogger and i find this post really very amazing and informative. Thank you for sharing with . 🙂
Excellent tips!, thanks!
Thanks for sharing such an informative tips with us.
Hi,
Thanks for sharing such a great and knowledgeable post .It is really very helpful and your thoughts are very nice and easy to understand .our concept are clear and that makes this post totally unique and amazing to read and enjoyable also.
This source of info is very effective for me.I have spent my valuable time on this blog and i am happy about it to gain many tips for my blog.Thanks for sharing such a helpful tips with us.
This is great information. I currently post my blog posts url into twitter. I’m now going go integrate the two.
Twitter is a great place to advertise your services as a real estate blogger, however I find FaceBook, and simply just word of mouth are the best forms of advertising. I like the saying, “If you build it, they will come!”
Nice information for twitter on real estate blog.. Thank you for the article
Well, the information you have shared can help the real estate companies to use twitter in a beneficial way. I can use this technique to make my contacts more strong.
wow nice information men keep it up
I use the twitter ‘widget’ on my blog and have found that I have a lot more followers. It’s also a great marketing tool as it’s fun!
RT @ReiFax: #Twitter #Tips for #RealEstate #Bloggers http://t.co/cpQNxmHYoB
RT @ReiFax: #Twitter #Tips for #RealEstate #Bloggers http://t.co/cpQNxmHYoB
Thank you for the tips. I never thought of integrating my Twitter and my blog. Will surely take a look into that. Great piece of advice for the use of twitter.
Keep it up!
Twitter does have a few characters to share your thoughts and feelings and at the same time engage users. It is a tough task to do all this in so few characters. But adding twitter apis on your blog is a great way to integrate them.
Thank you for the great info.
This is really very nice blogs, thanks for sharing great tips for real estate blogs on twitter.
Well these are indeed very actionable tips..
Great tips for real estate blogger, Let me say you that I am an owner of my real estate company and also having a blogger team for my website and I would like to recommend this tips to my team.
Hi thanks for this usefull post about Twitter. McKinsey already published reports on the power of such social media in different sectors, your post confirm it.
Wow such a nice twitter tips .Great work lots of thanks for sharing
I would like to add on it will be extremely good to add images as well. It gives an extra touch to your post as well as get more attention.
Great tips, thanks for sharing. Social Media plays a very important role in grooming your business today.
Getting the conversation going is huge. I never realized how much traffic I was missing out on until I encouraged visitors to comment and actually spent time responding to their comments. Thanks for the information!
Finding out proper real state agents or client on twitter is not too much easier for the newbies
An impressive tips, Nowadays situation is like real estate blogger are blogging for earn money by advertising and I have seen lots of them. Main goal of real estate agent should be to attract users to their website but without any perfect guidance and knowledge of profession they made much mistakes in their blogging. Here you provided phenomenal tips for real estate bloggers and I think it’s worth a lot. There are many criteria to be spread across the internet as a good real estate agent and attract users and it’s only happens when we applied it in a right way as you described. Thanks for sharing this post. I learned something from this.
Posting blogs on social profiles like facebook, twitter is helpful for any business as majority of people are available on these social sites.
However, Earlier I was not aware of the importance of social websites but now I have started posting blogs on these site and noticed very positive results in last couple of days.
This is a great article.
I think the idea is to bring as much value as possible to someone who might be potentially interested in your topic. Also Make the title something intriguing !
I agree with John’s Comment. While handling twitter account just keep in mind that you should increase your followers which helps to gain the traffic on your site or blog.
As a real estate professional, creating a strong social media presence is an essential part. Not only does it create visibility, but it can also lend credibility to your business, that helps in creating awareness among the clients..
Very interesting ideas indeed! I’ve never thought about utilizing Twitter to promote my real estate business, since Houzz.com is one of the best places that has been beneficial for me for long time. I really like the Twitter tips shared here and can’t wait to use these tips to find out what happens.
Hey..Thank you for sharing these amazing tips. I am a real estate agent and always keep on searching for new things to improve productivity of my business.
Your this post helped me a lot in getting information about how I can generate traffic to my website and increase sale by using twitter.
Keep posting:-)