A strong social media presence has now become an inescapable winning digital marketing strategy for success. However, with millions of marketers and products swaying over social media, it is daunting for marketers to stay ahead of the curve. This is why marketers are constantly looking for new ways and tactics and augmented reality or AR [...]
How To Effectively Run A Business Twitter Account (Without Violating Their TOS)

Twitter is considered to be one of the world’s biggest social media platforms that your business can benefit from in a myriad ways. Benefits can include: reaching out to a wider audience connecting with your customers through public and transparent interaction creating a brand identity and attracting your target audience …and much more! Twitter marketing [...]
10 Unique Ways to Drive Traffic to Your Blog Using Twitter

For someone like me who loves to be wordy, Twitter is a bit of a challenge. While many people may see the 160 character limit as a restraint, it can actually empower you to drive some serious traffic to your blog. You see, having that limit forces you to really make every word count, and [...]
The Benefits of Using Linkedin Professionally

The professional business world can be a tough industry to break into, but there are ways that people can get their foot in the door, such as using Linkedin. This is a great way to not only break into the business industry but to also connect with others. People in the business industry use Linkedin [...]
One Hashtag Blunder Can Put You In A Bad Digital Neighborhood

Maybe you’re spontaneous. Hey, that’s often a good thing. But you can burn yourself by being too spontaneous on social media. Let’s look at hashtag usage as an example. In a nutshell – Be careful about being too spontaneous with hashtags. Let’s break down the hashtag #paytoplay to explore what it means to different people. [...]
5 Clever Ways to Connect with Influencers on Twitter

Influencers are everywhere on Twitter. They’re witty, they’re insightful, they’re powerful… and they’re bombarded every day by people like you who want to tag along on their coattails towards stardom. Here’s the problem, though: They don’t know you yet, and you have to stand out from among all the voices striving to gain their eyes [...]