Top 5 Twitter SEO Strategies

What do you know about Twitter?

Other than the common idea that it lets you create a huge network of individuals by following certain people and gathering followers, here are some amazing facts on one of the leading social media platforms.

  • There are around 750 tweets in a second and more than 340 million in a day.
  • With over 140 million active registered users, the site would rank twelfth as the country among the other nations with the highest population.
  • The busiest time ever in the online community’s history is during the TV screening of “Castle in the Sky” (a Japanese anime), which has a record of 25,088 tweets per second.
  • It has earned the title “the SMS of the Internet.”
  • It is one of the most visited websites.
  • Many users retweet posts mostly for their engaging content, personal connection, and humour (in this order).

Well, these are not the only reasons for signing up on Twitter today. You should also consider the fact that Google includes social media content in its search results.

Given this insight, you can say that having two or more profile pages provide more online opportunities, especially if you know how to use these to your advantage.

How can you make good use of your Twitter account?

Combine it with search engine optimisation (or SEO) strategies such as the following:

  1. Generate links and interact
    These two must always go together – include your blog or website content’s URL in your tweets and engage in conversations or respond to comments. Doing the former helps you rank in search engine result pages (or SERPs), especially if you incorporate proper keywords. And, by doing the latter, you can grab the interest of your target audience.
  2. Write fascinating and relevant posts
    Basing from the statistical data, which state that approximately 92% of Twitter users retweet interesting updates and 84% for personal connection (the individuals can relate to the tweet’s topic or content), it goes to show that you can benefit greatly if you tweet about interesting and important or applicable subjects.You can effectively draw the attention of many users despite the fact that you only have less than 140 characters (since you have to leave enough characters for the other users to use in case they want to add a comment while retweeting) to convey your message by linking your post to your blog content. This way, you can elaborate on a particular issue or talk about your passion without running out of words.
  3. Optimize your tweets
    As stated in the first strategy “incorporate proper keywords”, this means that you have to use high-ranking search terms that are relevant to your niche or business.For instance, you can include phrases like “dress up games” or fashion world” if you are blogging about fashion. On the other hand, you can incorporate words like “best baby products” or “baby products online” if you are offering baby products on your website.You will know which keywords to use by looking into the “Top searches” and “Rising searches” of Google’s Insights for Search.

    Do not forget to place these relevant phrases in your profile bio too.

  4. Connect with influential users
    Build credibility and authority online by creating a network with authoritative individuals within your industry. You can do this by following them. Once you have established rapport with these people, you can mention them in your tweets by starting their adding their usernames with a hashtag (#) – #username – to generate links. By doing this, there is a high likely that some of the users, whom you have tweeted about, will provide you backlinks.
  5. Focus on one niche
    Let us say that you do not have a business website and you just want to promote your blog site on your social pages. If this is the case, it is best to write articles related to a specific category. This way, you can reach out to a targeted audience. What is more, you do not have to compete with hundreds of other bloggers who are specialising on general themes.

What do you think? Are you ready to increase your ranking with these techniques?

As conclusion, you have to know that it takes time and patience before you can actually land on Google’s first page. However, you do not have to worry. The more you practise these tips, the higher your chance of ranking well.

20 comments… add one
  • Pavan Somu Jun 15, 2012 @ 9:44

    Nice article. I appreciate the flow you gave in the article.

    • deborah Jun 23, 2012 @ 14:07

      Yes, Emma did do a very nice job in the article. Thanks, Pavan.

  • Jeremy Jun 24, 2012 @ 13:55

    Wow, this is very informative. It would be neat if users could monitor the “tweet rate” per second, or “total registered users” count, all in real-time. Thank you for the tips as well!

    • deborah Jul 9, 2012 @ 2:09

      That would be cool, with the real-time stats. There are some great companies out there with stats, like hashtracking.com. Thanks, Jeremy.

  • John Ernest Jul 7, 2012 @ 0:25

    It is true that you have to focus on one niche if you want to succeed in your Twitter efforts. By having only one niche to write about you will be able to have more productivity as you only have on profile to be concerned about. Aside from that, it is proven that multitasking does not make you productive at all and you only force yourself to process multiple things at once which would only damage your brain and body. Look it up if you must.

    • deborah Jul 9, 2012 @ 2:04

      Very true. Now, I think the challenge for some may be finding that niche and that staying within that niche. Good advice, John. Thank you for sharing.

  • tonygreene113 Sep 20, 2012 @ 10:30

    I keep a checkmark list of som of these tips from your site. Glad that they aen’t huge lists to follow along to.

  • CATRINA ELLIOTT Mar 16, 2015 @ 14:04

    Hi,
    This is my first visit to your post and i am very happy Google redirected me to this wonderful and knowledgeable post . It is very helpful and great . A big thanks to you for sharing your deep knowledge with us.

    Thanks
    Catrina

  • Akash Navi Apr 12, 2015 @ 5:45

    Hi there,
    Nice strategies, i am quite new to blogging and i have planned to get a
    twitter account for my blog and these startegies will help me to do SEO with
    it.

    Thank You,
    Akash Navi.

  • Khagesh Darji Sep 15, 2015 @ 3:21

    Hey There,
    I was doing research on this topic and after reading this article my research has come to an end.
    Thank you so much for the great tips.

  • Peter Mesu Jan 22, 2016 @ 17:17

    Hi,
    That was a great post. I like have quite a few number of followers on twitter and hope with these SEO tactics I would get the best out of it.

  • Lisa Chaves Feb 23, 2016 @ 3:58

    Hi Deborah
    It’s a fact that your blog posts are so unique and interesting and I enjoys a lot while reading your posts because you explained your post very deeply in a very easy and clear language. Thanks for your support and Have a nice weekend. 😀

  • Raxix Technologies Mar 17, 2016 @ 1:06

    Twitter is massive and I frequently use it.

    I have 12k followers out of with 30-40% related to my website niche. I got reasonable traffic but not much as Facebook give me. Thanks for the post, I noticed your points. Hope they will help me to engage more visitors through Twitter.

  • shareit May 14, 2016 @ 5:22

    wow this was the great article

  • Bensonchip Jul 23, 2016 @ 3:12

    This is really nice and great article its really informative for us thanks for sharing great information its all about the facts of great information.

  • julia Jul 23, 2016 @ 5:37

    twitter is a most important in seo

  • shane Aug 15, 2016 @ 3:32

    That’s was a good strategy, already got it..thanks for sharing

  • Mac Oct 29, 2016 @ 8:46

    Thanks Nice article. I appreciate the flow you gave in the article.

  • Roshan Singh Jul 26, 2017 @ 17:25

    Nice article and good twitter seo strategies. Thanks for sharing your experience with us.

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