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SocialWebCafe Twitter Chats: How Small Business Reaches New Customers

August 7, 2012 by Deborah Anderson

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This article originally appeared on growmap.com, but has since been removed. The article was, and always has been, by Deborah Anderson, but may appear re-blogged as content from growmap, even though the author remains Deborah Anderson.

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So many people use Twitter. According to Business Insider over a year ago Twitter was claiming 175 million users. The article continues to discuss the question of how many “active users” there would be on Twitter. Of course, the word, “active” could be a subjective definition, depending on who you ask.

Either way, I think it is safe to say that there are a LOT of tweeps out there and there is a lot of opportunity to reach these tweeps with your brand, via Twitter, as well as the use of Twitter Chats.

Branding with Twitter Chats

Twitter Chats offer the opportunity to engage with your audience and if you have a set time, say, per week, you have a set party time slot in which to do the engaging. There are a plethora of opportunities to share, including training, presentations, service reviews, collective brainstorming, fan appreciation, and much more.

The key thing we are talking about is the branding and helping your product or service, as a business, to become memorable in the minds of your clients and potential clients. If person A is going to buy a product from Company 1 or Company 2 and they engage in a Twitter Chat with Company 2 on a weekly basis and find that they feel like they actually “matter” to Company 2, they are more likely to steer their business that direction.

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Deborah Anderson

Deborah Anderson

Deborah is the "secret" SEO ninja and internet marketer from the very beginning (and sought after by the legendary Corey Rudl and other industry pioneering greats).
Deborah Anderson

@socialwebcafe

Join #SocialCafe Tues 9p EDT | Deborah is finishing her Doctorate in Psychology... Thanks for your patience!
A8 My #ShamelessPlug is related to my podcasts which includes the #MarketingMomentum archives as well as the… https://t.co/4xKfewaUCH - 4 days ago
Deborah Anderson
Deborah Anderson
Deborah Anderson

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Deborah Anderson

Deborah Anderson

Deborah Anderson

Deborah Anderson

Filed Under: Social Media, Social Web Cafe Article, Twitter Tagged With: business, Twitter, Twitter Chat

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3 comments… add one
  1. Ashleen Moreen

    August 8, 2012, 8:48 pm

    GrowMap.com seems really interesting. It’s my first time to hear about this.
    Any more good features from them?

    Reply
    1. deborah

      August 26, 2012, 2:11 pm

      Yes, Gail @ Growmap.com has some great articles. You should check out her site.

      Reply
      1. Gail Gardner

        August 26, 2012, 3:33 pm

        Thanks Deb and Hello Ashleen,

        GrowMap is part of the ever-growing CommentLuv community and welcomes all bloggers interested in growing their skills and traffic.

        We are also big on getting bloggers to accomplish more by collaborating and improve their local economies by supporting small businesses. I do hope you’ll come by.

        Reply
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