Irrespective whether 2012 was a fruitful year that brought you more clients and increased your sales, or was modest and did not have anything exciting for your online business, it is time to move on and start planning for 2013. Since it is very likely that you have already reviewed your online marketing efforts, the beginning of the year is the ideal time to start considering the additions or subtractions you will be performing from now on and the rest of the year. Following is a list of internet marketing areas that are worth exploring in 2013.

Pinterest

Pinterest was all the rage last year and because it will continue to have a key role in 2013 as well, you should consider creating an account there. If you are curious why you would need an account on a photo sharing site, then you should know that this is the easiest way to obtain high quality and valuable backlinks. Simply put, every picture you pin on this website is always accompanied by the link to your blog or guest post.

Social Web Cafe Premium Event Management ONLY $50 for the event! Yes, you read that right! Only $50 to host your Twitter event! And, you get ALL of the following for FREE! Experienced Twitter Event hosting. One hour long event. Host will arrive 15 min before the event and stay 15 min past the event. [...]

In this world of computer technology and tech savvy, many realtors are using their connection to the internet to market their business. This is a great way for you to promote listings, open houses, price drops, and great deals online. With the economy the way that it currently is, you might be looking for a way to promote your business and market yourself to potential clients without spending too much. Social media marketing is genius because it’s free and millions of people use it on a regular basis. Here are the top five practices you should be doing on Facebook.

Use Social Media to Connect With Clients

Instead of handing out business cards and sending business emails, invite clients to “Like” your Facebook page or connect with you on LinkedIn. This allows them to see you in a professional light as well as keep them updated on your new listings, price drops, and open houses without having to flood their inboxes or voicemail with emails and voice messages. It’s also a softer way to connect with people, because it allows them to get to know you easily. Additionally, you can get to know your clients by checking out their pictures and likes; when they decide to buy a house you already have a pretty good idea of what they want and can present them with preliminary information almost as soon as they suggest working with you.

The second practice you should use is to maintain a constant flow of communication with your clients. Post about recent listings, updates to your business, and make sure to change your photos regularly. Get rid of photos of homes you’ve sold and replace them with new listings and great deals.

Integrate Facebook to Your Other Marketing Methods

You can use Facebook for more than just posting photos and updating people with your statuses. You can set up your business blog to automatically post links to your blog on your Facebook page so all your clients can have ready access to them. Additionally, you can send out a monthly newsletter on Facebook rather than through email. Many people have things like this sent to their spam box, which means they don’t see it. Putting it on Facebook means they are able to see it and are aware it is out there for them.

The following is an article by Deborah Anderson, SocialWebCafe.com, published on Examiner.com.

Read full article.

When Facebook emerged into the tech scene years back, it was simply the site for use in a college. To think today that to log in during its initial stage, you had to have ‘.edu’ attached to your name seems like a joke. It is now a vital marketing tool and performs wonders for any [...]